POS Rollout for an Italian Luxury Sneaker Brand: Our Story
When a prominent Italian luxury sneaker brand, freshly listed on the stock exchange, reached out to us to manage the rollout of its new POS system across its flagship stores in Italy, the answer came without hesitation: we’re in.
A Brand That Knows How to Innovate
Craftsmanship, originality, design. Three values that have turned the brand into a reference point in the luxury sneaker world. When the time came to modernize its checkout system, lighter, more intuitive and better performing, Binhexs was the strategic partner of choice.
From Product to Go-Live: what’s behind a POS Rollout
A project like this is about much more than just picking the right software. It takes:
- a dedicated project manager and a structured Gantt chart
- partners and technicians ready to step in on-site and remotely
- precise planning across more than 20 flagship stores throughout Italy
- staff training on the new systems
After go-live, the work is far from over. Stores need reliable support from opening to closing, every single day.
One Project, one Partner
Binhexs handled the full project lifecycle: from system selection and implementation to technical coordination and ongoing service desk support. As Raffaella, the project coordinator, puts it: “We deployed 1 PM, 1 coordination figure and around 5 technicians, working both remotely and on-site.”
The flagship stores, set in prestigious locations such as Via Cusani in Milan and Taormina, demanded flawless execution and zero downtime. For brand-new store openings, the team also took care of PC staging, cabling and full IT infrastructure setup.
Hypercare: Support Beyond the Project
Leveraging its partnership with X/Y Retail, Binhexs also took care of staff training, covering Sales Associates, Store Managers and all store personnel, both on-site and remotely.
Now that the system is live, Binhexs remains the go-to partner for first-level support, with a service desk team fully dedicated to retail.
